Marketing funnels get a bad rap. They sound techy, complicated, or even manipulative—but the truth is, they’re just a path. A funnel is the journey someone takes from the moment they discover you… to the moment they decide to work with you.
In today’s episode of Marketing for the Micros, I’m walking you through what a funnel really is, why it matters for your beauty or wellness business, and how to make it feel aligned—not sleazy.
You’ll learn:
- The 3 key stages of a funnel (top, middle, bottom)
- What kind of content fits each stage
- How to build trust before asking for the sale
- A behind-the-scenes look at my own funnel (yes, I’m still building it in real time!)
- Why ethical funnels are rooted in service—not pressure
Whether you’re brand new to funnels or trying to improve what you already have, this episode will help you see them through a new lens—one that’s rooted in clarity, care, and real connection.
🎧 Mentioned in this episode:
- Free Guide: From Post to Plan
- Book a Free Consult: https://deeprootedco.com
💬 Let’s Connect:
Instagram: @deeprootedmarketing
Website: https://deeprootedco.com
If you loved this episode, be sure to subscribe, leave a review, and share it with a fellow beauty or wellness pro who’s ready to grow with strategy (not stress).
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