Ep 4: The Power of Content Pillars (and How to Create Yours)

Prefer to watch? Here’s the video version of this episode:

If creating content feels overwhelming or random, content pillars are the solution you’ve been missing.

In this episode, Ali breaks down:

1. What content pillars are and why they matter
2. How they help you show up with purpose (not pressure)
3. 5 common mistakes wellness and beauty pros make with their pillars
4. A simple 3-step framework to create content pillars aligned with your services and brand values
5. Real-world examples for massage therapists, fitness coaches, dietitians, and physical therapists

Ready to map out your own content pillars and create a strategy that actually works?

Download the free guide: From Post to Plan

You’ll get step-by-step help to build your content pillars, plan your posts, and stop scrambling every time you need to show up online.

Links & Resources:

1. Free Guide: From Post to Plan deeprootedco.com
2. Connect on Instagram: @deeprootedmarketing